email marketing – Social Media For Small Business

Tag Archives foremail marketing

shady political email practices in the U.S.

The Shady Trade in Political Email Addresses

Many politicians in the U.S. rely on sending political email to raise money. But do you know where your political donation is going? Did you know that you might be paying off failed presidential campaign debts for a candidate you didn’t even support without knowing it? I don’t spend much time listening to the radio but […]

weekly online marketing links for small business

Wednesday Weekly What’s Going Down

It’s that time of the week again when I give you a little capsule of links with what’s been going on in online marketing for small businesses. Facebook Bluetooth Beacons Do you have a retail business? Are you on the list to get your Facebook Bluetooth Beacon? No? Then do it! It’s free (for now) […]

Wednesday Weekly What’s Going Down

It’s time once again to bring together the most interesting news in online marketing for the week. Back to the Future Day Tweets Lots of brands participated in Back to the Future Day on Twitter. ClickZ has the good, the bad, and the meh. Small Business Trends Community Marketing Tips I heard you like roundups, […]

7 Free Marketing Tools to Use When You’re Broke

When you first start up a small business, you can budget all you want, but it’s probably going to cost more than you thought. In some cases, a lot more. Trust me, I know. Oh boy, do I know. All it takes is a few extra months of paying rent before you open for your marketing budget […]

Would Your Business Benefit From Sending An Email Newsletter?

Should Your Small Business Have An Email Newsletter? TL;DR – Yes. Okay, me just telling you “yes” isn’t going to cut it. How about this: in 2014, email marketing had a 4300% return on investment, double any other channel according to the Direct Marketing Association. Well, that’s pretty huge. How about a few more: The number […]

Why your small business should use social media

As a small business owner, you are probably already working long hours. I know we were and still are. You may feel like taking on Social Media accounts is a chore that will take up too much of your time and won’t be worth it. There are ways to make it go faster for you, […]

First email marketing step – build your list

Starting a new business is hectic. Covering off all the little bits and pieces is hard. For example, email marketing. That’s the fancy name for sending your customers regular email. When we started our bakery, we included a newsletter sign up form on our website. And it grew at launch while there was the normal […]