Does my small business need a blog?

It’s been a little over a week since I attended Digital Summit 15 in Atlanta. I’ve finally been through all my notes, and I’m ready to start sharing the highlights with you! My recap of the event will likely take several blog posts. I soaked up so much information given in the two days. This […]

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Social Media Automation Cons

Okay, okay, yes, I have written several posts sharing social media shortcuts that involve automation. Social media automation in itself is not evil. But you do need to be mindful of it. Automation implies “set it and forget it.” But you can’t do that with social media. When you post on social media, your followers expect […]

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How To: Consistent Social Media Marketing

A few posts back, I showed you some tips on content curation for social media using Feedly to manage your blog subscriptions (RIP Google Reader.) The point of this is to give yourself a pool of interesting links to draw from for your social media marketing. You don’t want every one of your posts to be […]

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